Keith Mazanec

Software Engineering Leader

Software engineering leader with 10+ years of experience building and scaling consumer and B2B platforms across e-commerce, digital publishing, SaaS, and regulated industries. Proven at modernizing legacy systems, improving reliability and performance, and driving meaningful business impact, including leading large-scale platform transformations and reducing infrastructure costs by 30%. Passionate about building high-performing engineering organizations, developing leaders, and guiding teams through change. Founder of an AI-native product and platform practice focused on accelerating modern software development through rapid iteration, customer feedback, and developer-first tooling.

Professional Experience

Founder & Principal Software Engineer

Dev Forward

2025 - Present

  • Founded an AI-native product and platform practice focused on accelerating modern software development
  • Lead end-to-end product development across consumer, SaaS, and regulated industries
  • Apply AI-assisted development and agentic workflows to increase delivery velocity
  • Design scalable, API-first, event-driven architectures
  • Build internal platforms and developer tooling to improve developer experience
  • Partner with founders and business leaders on product strategy and technical execution
  • Drive rapid experimentation and customer validation

Director of Software Engineering

Brad's Deals

2021 - 2025

  • Led the engineering organization responsible for Brad's Deals' consumer platform and core business systems
  • Owned platform strategy and roadmap, modernizing a legacy home-grown system to a MACH architecture
  • Built and scaled a multi-disciplinary engineering organization (18 engineers) across frontend, backend, fullstack, mobile, DevOps, and QA, including building QA from scratch
  • Established career paths, mentorship, and growth frameworks for engineers and emerging leaders
  • Introduced AI-powered publishing workflows to improve content velocity and operational efficiency
  • Led cloud modernization, reducing AWS spend by ~30% while improving reliability and observability
  • Partnered with product and leadership on experimentation, platform evolution, and long-term strategy
  • Established privacy, security, and compliance standards across the platform

Senior Engineering Manager

Brad's Deals

2019 - 2021

  • Led multiple frontend and backend teams responsible for the core platform and B2B marketplace
  • Built and launched a B2B marketplace platform enabling new revenue streams
  • Integrated a Customer Data Platform (CDP) to support personalization and lifecycle marketing
  • Modernized infrastructure with Docker-based development environments and ECS deployment
  • Enhanced site performance through CDN migration, improving speed and reducing bandwidth costs
  • Established incident response and on-call practices
  • Rolled out A/B testing and experimentation platform to support data-driven decision-making
  • Supported internship program and mentored junior engineers

Engineering Manager

Brad's Deals

2016 - 2019

  • Led the backend engineering team responsible for the core platform and APIs
  • Built backend services using Ruby on Rails and Go
  • Designed and launched an event-driven content alerting system
  • Led MySQL → PostgreSQL database migration
  • Built CMS tooling and API backends for internal teams
  • Orchestrated email service provider migration across the web stack
  • Partnered with product, content, and marketing teams on platform initiatives

Software Engineer

Brad's Deals

2013 - 2016

Customer Relationship Manager

Nordstrom

2012 - 2013

Department Manager

Nordstrom

2011 - 2012

Personal Stylist

Nordstrom

2009 - 2011

Technology Specialist

OfficeMax

2003 - 2009

Core Competencies

Engineering Leadership & Strategy

  • Organization design & scaling
  • Technical strategy & roadmapping
  • Team building & coaching
  • Platform modernization
  • Cross-functional leadership
  • Operational excellence

Platform & Architecture

  • Cloud-native & event-driven systems
  • Microservices & distributed systems
  • Multi-tenant SaaS architectures
  • Platform engineering & tooling
  • Reliability & observability
  • Incident response

AI & Modern Development

  • AI-assisted development workflows
  • Agentic systems & LLM applications
  • Rapid prototyping & validation
  • Developer experience & productivity
  • CI/CD & automated testing

Technologies

Languages & Frameworks

Ruby on RailsGoRustJavaScriptTypeScriptReactVueNuxtHTML/CSSiOSSwift UI

Cloud & Infrastructure

AWSDockerECSTerraformCDNSNSSQSLambdaKinesisWAF

Data & Systems

PostgreSQLMySQLRedisEvent-DrivenData PipelinesSnowflakeCDPDXP

Security & Compliance

Privacy-by-DesignOAuthJWTFCRAFHAAPI SecuritySOC 2

Education

Dev Bootcamp

Web Development

2013

Vanderbilt University

Computer Science Studies

2004 - 2006